January 10, 2015 in 

When it comes to paper, GSM is a crucial factor. Standing for grams per square meter, it measures the weight and density of the paper. Simply put, higher GSM means heavier and thicker paper.

GSM plays a significant role when selecting paper for printing since it directly impacts print quality. Paper with a higher GSM will deliver sharper, more defined prints. Meanwhile, lower alternatives offer softer and more subdued results.

Choosing the ideal GSM for your project relies on personal preferences and desired aesthetics. It’s best to opt for heavier papers with higher GSM values to ensure optimal print quality when uncertain.

When discussing printing materials like paper and cardboard, GSM stands for Grams per Square Meter—an essential metric determining their weight and thickness.

GSM holds excellent significance in printing decisions due to its influence on the final product’s quality and cost. Papers with higher GSM measurements generally yield superior printed outcomes but may come at a more significant financial investment. Contrarily, lower-value papers are more budget-friendly, resulting in lesser print quality.

Notably, GSM significantly influences printing outcomes by determining the thickness of the chosen paper substrate. The greater thickness allows for increased ink absorption capacity while ensuring sharper lines without any unwanted bleeding or smudging issues—making thick papers necessary when precision matters most as photo reproduction—minimizing potential imperfections that might arise from thinner alternatives.

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About the author 

CJ McDaniel

CJ grew up admiring books. His family owned a small bookstore throughout his early childhood, and he would spend weekends flipping through book after book, always sure to read the ones that looked the most interesting. Not much has changed since then, except now some of those interesting books he picks off the shelf were designed by his company!

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