An ISBN is a vital part of any book that ensures it’s tracking and identification in the databases of book distributors. Some common mistakes include placing the barcode in the wrong place, making the book barcode size too large and amateurish-looking, or too small to be accurately scanned by common barcode readers.
But I Have a Facebook Page, Isn’t That Enough?! Michael Hyatt, in his book Platform, says that an effective social media strategy that will help build your platform includes: “a home base and embassies.” What’s your home base? It’s your website (and blog). Hyatt defines it as “a digital property that you own and control. […]