If you’ve ever bought a second book in a series or watched a movie sequel because you were desperate for closure, then you are a victim of a successfully executed cliffhanger. Every year cliffhangers are responsible for hundreds of millions of dollars in book and movie sales.
So what is a cliffhanger anyway?
Why does your book not attract big sales? The problem may not lie with the book, but with the blurb. Once a reader’s interest has been whetted by the title and cover, they’ll glance at the book description, the so-called ‘blurb’ that decides what the potential reader clicks next. If they click ‘Buy Now’ you have an […]
All authors eventually go through what I call “White Flag Syndrome.” It looks something like this. You painstakingly write everyday, but you’ve been struggling with it for too long. You wake up one morning completely discouraged. You’ve already discarded an earlier draft, and now once again the book’s direction seems completely lost. You decide to […]
So if you have to get a lot of downloads without asking your existing audience, what is the best way to do it? When using your Kindle free promotion days or promoting a discounted price for your book, the best way to market is to tap into the thousands of readers already looking for deals on books to read.
Traditional and self-published authors alike know that their books need exposure to find new readers. Of all the ways for a self-published author to promote a new book, blog tours remain one of the surest ways to grow interest and awareness in your books. If you’ve never heard of a blog tour before, the best way I can think […]
If you have an author or writer in your life that you occasionally need to purchase gifts for then this list of awesomeness is just for you. Instead of the last minute rush to grab an Amazon or iTunes gift card, why not instead use this opportunity to that author a special gift that they will remember?