How to Write a Children’s Book on Amazon

how to write a children's book on amazon
by David Harris // April 1  

Writing a children’s book may seem like a simple task. However, navigating through the intricacies of storytelling, character development, and the publishing process—especially on platforms like Amazon—can be a challenge. The good news? It doesn’t have to be. Follow this straightforward guide to transform your imaginative ideas into a published children’s book on Amazon.

Guide to Writing a Children’s Book on Amazon

Here’s how you can get started:

  1. Identify Your Audience
  2. Craft a Compelling Story
  3. Development of Characters
  4. Outline the Book Structure
  5. Write the Manuscript
  6. Edit and Revise
  7. Design Illustrations or Choose an Artist
  8. Format the Book for Amazon Kindle Direct Publishing (KDP)
  9. Publish Your Book on Amazon
  10. Market Your Book

1. Identify Your Audience

The first step in writing a children’s book is understanding who you’re writing for. Are you targeting toddlers, preschoolers, elementary school kids, or pre-teens? Each age group has different needs and interests:

  • Toddlers (0-3 years): Books should be simple, colorful, and focused on concepts like numbers, letters, or basic storytelling with repetitive phrases.
  • Preschool (4-5 years): Themes can expand. Short stories with a moral lesson work well here. Think The Very Hungry Caterpillar.
  • Early Elementary (6-8 years): Kids in this group enjoy narratives with problems and solutions, characters they can relate to, and humor.
  • Middle Grade (9-12 years): Books can now include complex themes and longer narratives. Series are popular here.

2. Craft a Compelling Story

Next, it’s time to brainstorm. Your story needs to capture a child’s imagination. Here are essential components to consider:

  • Theme: Decide what message or lesson you want to impart. Is it about friendship, bravery, or kindness?
  • Conflict: Every good story has a conflict. What problem does your protagonist face?
  • Resolution: How is the conflict resolved? This part is where the lesson usually comes in.

Example: Consider a story about a young dragon who is afraid of flying. Through various adventures, he learns that facing fears can lead to joy. It can be titled “Dylan the Dragon Discovers His Wings.”

3. Development of Characters

Characters are the heart of your story. Make them relatable and memorable. Here are a few tips:

  • Use archetypal characters: Think about the hero, the mentor, or the sidekick, which can help children identify with your characters.
  • Add quirks: Give your characters unique traits or humorous flaws that will keep children engaged.

Example: If Dylan the Dragon is scared, perhaps he has a quirky habit of chewing bubblegum, which magically floats him instead of flying.

4. Outline the Book Structure

A solid outline will help you stay organized and focused. A typical children’s book structure includes:

  1. Introduction: Introduce the protagonist and their world.
  2. Rising Action: Present the conflict or challenge.
  3. Climax: The decisive moment when the main character encounters the most daunting obstacle.
  4. Falling Action: Things start to resolve.
  5. Conclusion: Wrap up the story with the resolution and moral.

This structure helps ensure that you’re telling a complete story that keeps kids hooked.

5. Write the Manuscript

Now, it’s time to fill in the outline. Here are a few tips while writing:

  • Keep the language simple: Use age-appropriate vocabulary.
  • Incorporate dialogue: Kids enjoy hearing characters speak. It makes your story lively.
  • Use repetition: Especially for younger audiences, phrases that repeat can create rhythm and make reading fun.

6. Edit and Revise

Editing is vital in any writing. Here’s how to tackle it effectively:

  • Read aloud: This helps catch awkward phrasing or themes that may not be age-appropriate.
  • Seek feedback: Whether from children, parents, or teachers, getting a varied perspective is invaluable.
  • Professional editing: Hire a professional editor with a focus on children’s literature. This expert offers guidance on suitable content for specific age groups and storytelling methods.

7. Design Illustrations or Choose an Artist

Illustrations bring children’s books to life. You have two options:

  1. Create your illustrations: If you have artistic skills, this could add a personal touch to your book. Software like Adobe Illustrator can help.
  2. Hire an illustrator: If drawing isn’t your forte, seek out an illustrator with experience in children’s books. Websites like Upwork or Fiverr are good places to find talent.

When choosing an artist, be clear about your vision. Share character designs, color schemes, and how illustrations should evoke emotions.

8. Format the Book for Amazon Kindle Direct Publishing (KDP)

Now that your manuscript is polished, it’s time to format your book. Amazon KDP offers specific guidelines:

  • File Format: Your submitted files must be in DOCX, EPUB, or PDF format.
  • Dimensions: Standard dimensions for a picture book can be 8.5″ x 8.5″ or 8″ x 10″.
  • Create a cover: Design a captivating book cover. This element is often the first impression, so make it count.
  • Use Kindle Create: Amazon offers a free tool that helps you format your book appropriately for Kindle.

9. Publish Your Book on Amazon

With your book ready to go, it’s time to hit that “Publish” button:

  • Set Up Your Account: If you don’t have a KDP account, create one and fill in the necessary information.
  • Book Details: Include the title, subtitle, and author details. This part is also where you enter your book description and keywords to help with searchability.
  • Pricing and Royalties: Choose between 35% or 70% royalty options. Decide based on your pricing strategy: you’ll want your book priced competitively to attract buyers.

Note: Amazon has a 24-48 hour approval process, during which you may receive feedback or requests for adjustments.

10. Market Your Book

Publishing is merely the first step. Now, you need to get your book into the hands of young readers:

  • Social Media Marketing: Use platforms like Instagram and Facebook to showcase your book, share illustrations, and engage with your audience.
  • Book Launch Events: Host a virtual launch or local reading at libraries and schools.
  • Collaborate with Bloggers: Reach out to parenting or book review bloggers to feature your book.
  • Utilize Amazon Marketing Services: Consider using Amazon’s advertising tools to boost visibility.

Best Practices & Potential Pitfalls

Best Practices

  • Join a writing group: Being part of a community can provide support, feedback, and encouragement.
  • Read widely: Familiarize yourself with popular children’s literature. This practice will help inspire and inform your writing.
  • Stay patient: The journey of writing and publishing takes time. Embrace the process.

Potential Pitfalls

  • Ignoring age appropriateness: Make sure you don’t use themes or language that are not suitable for your target age group.
  • Overlooking formatting: Proper formatting can affect the reader’s experience. Ignoring it can lead to negative reviews.
  • Neglecting marketing: Publishing doesn’t guarantee sales. Invest time in marketing to reach your audience.

Troubleshooting Common Issues When Writing a Children’s Book on Amazon

When writing a children’s book on Amazon, you might run into a few common issues that can stall your progress. Here are some real-world scenarios and troubleshooting tips to help you keep moving forward.

1. Formatting Headaches

You’re excited to upload your manuscript only to discover that the formatting is all off. Pages are jumbled, text is cut off, and images aren’t aligned. To troubleshoot this, use Amazon’s Kindle Create tool, which helps format your book correctly. If you’ve already done this and still have issues, check the page breaks. Sometimes, a stray page break can throw everything off. Use the “Preview” option on Kindle Direct Publishing (KDP) to see how your book will actually look before publishing.

2. Content Warnings

Suppose your story includes any sensitive topics such as loss, family dynamics, or social issues. In that case, it might not be appropriate for your intended age group. Amazon requires compliance with children’s content standards. Be upfront about your themes either in the book description or as content warnings. Look up Amazon’s specific guidelines to ensure you’re not stepping outside the lines. No one wants a surprise chapter on divorce in a book meant for toddlers.

3. Age-Appropriate Language

Your manuscript might have an advanced vocabulary that’s more suited for a college dissertation than a young reader’s. A common issue is using complex words that kids just won’t understand. Reread your text and consider the age group you’re targeting. Tools like readability scores or simply asking parents and kids for feedback can help identify areas that need simplification.

4. Cover Design Dilemmas

Your cover looks fab… in your design program. However, once you upload it to KDP, it doesn’t look right. Problems often stem from incorrect size or resolution. Amazon requires specific dimensions and a minimum of 300 dpi for images. Use their cover template to ensure your design fits perfectly. If you’re still not satisfied, hiring a professional cover designer adept in children’s books might be wise. Such experts grasp the distinct demands of the genre.

5. Promotion Challenges

You launched your book, but it’s met with crickets instead of cheers. Many authors miss the mark on marketing. Harness social media, such as Instagram and Facebook, with precision. Engage with author communities, craft captivating posts, and share glimpses of your illustrations to stir interest. Reach out to parenting bloggers or influencers; offer them a complimentary copy for potential promotion.

6. ISBN Missteps

Confusion over ISBNs can lead you to publish your book without essential identification, which makes it harder for libraries and bookstores to stock your title. Amazon provides a free ISBN, but it’s better to purchase your own if you want to retain full rights. Make sure to check if your ISBN is correctly assigned to your book and not to something else.

7. Target Audience Confusion

You think you’ve nailed down your audience, but feedback from beta readers is less than enthusiastic. They find your language too complex. For children’s books, simplicity is key. Reread your sentences to ensure they’re clear and age-appropriate. Tools like Hemingway Editor can help you gauge your reading level and simplify your text. Consider your target age group and eliminate any jargon that doesn’t align with their vocabulary.

8. Illustration Integration Issues

When adding illustrations, your images don’t seem to pop as they did in your document. This issue is often due to low resolution or incorrect formatting. Make sure your illustrations are at least 300 dpi and are in .JPEG or .PNG format as per Amazon’s requirements. Also, consider where the illustrations will go; they should enhance the story rather than distract from it. Check their placement in the KDP preview tool to ensure they’re aligned as intended.

9. Pricing Problems

You’re unsure how to price your book. You want it affordable yet profitable. Research similar children’s books on Amazon. Look at their pricing and take note of what works. Pricing between $2.99 and $9.99 is often a sweet spot because it allows you to earn a 70% royalty rate. Keep in mind that children’s books sometimes do better at lower price points to encourage parents to buy multiple titles.

10. Unexpected Rejections

You submit your book only to receive an email citing rejection for formatting issues. This rejection can be frustrating, but it often happens due to minor mistakes like missing metadata or improper file types. Double-check all submission requirements listed on the KDP website. If you receive specific feedback, go through your entire manuscript again to address each point before resubmitting.

11. Sales Stagnation

Your book is live, but sales aren’t where you expected. This stagnation could be due to a lack of visibility. Make sure you’re utilizing KDP Select and consider promotional strategies. Enroll in Goodreads giveaways, create an author page, and engage in social media outreach. Building a marketing plan is crucial for children’s books since parents are often the buyers. Target communities, schools, and libraries to increase awareness.

12. Reviews Dilemma

Your book is flying off the virtual shelves, but it has zero reviews — and no one looks at a book without them. Encourage readers to leave honest reviews by including a polite “please review” note at the end of your book. Reach out to friends, family, or fellow authors and provide them with a complimentary copy in exchange for their feedback. Just remember, no bribing. Integrity matters.

By addressing these common issues with concrete solutions, you can navigate the process of publishing a children’s book on Amazon with more confidence. Keep these scenarios in mind as you write, format, and market your story.

Frequently Asked Questions (FAQs) Related to How To Write A Children’s Book On Amazon

Q. How do you begin crafting a children’s book?
A. The first step is to come up with a unique idea or story concept that resonates with children. Think about themes, messages, and characters that will engage young readers.

Q. How should I choose a target age group for my children’s book?
A. Consider the interests and reading levels of different age ranges—picture books are typically for ages 0-5, early readers for ages 5-7, and chapter books for ages 7-12. Tailor your content accordingly.

Q. What writing style is best for children’s books?
A. Use simple, clear language that is easy for children to understand. Incorporate fun and engaging dialogue, and keep sentences short and straightforward.

Q. How important are illustrations in a children’s book?
A. Illustrations are crucial, especially for younger readers. They help tell the story and capture the imagination. If you’re not an illustrator, consider hiring one to bring your vision to life.

Q. Should I consider rhyming in my children’s book?
A. Rhyming can make a story more enjoyable to read and listen to, but it’s not necessary. If you choose to rhyme, focus on maintaining a good rhythm and flow.

Q. How can I publish my children’s book on Amazon?
A. Publish a book using Amazon’s Kindle Direct Publishing by following these steps: create an account, format the manuscript based on their guidelines, upload the book, and determine the price.

Q. What are some tips for marketing my children’s book on Amazon?
A. Use social media to connect with parents and teachers, create an engaging book description, and consider running Amazon ads. Getting reviews can also help increase visibility.

Q. How do I set the right price for my children’s book on Amazon?
A. Research similar books in your genre to find a competitive price. Consider factors like book-length and production costs while keeping your target audience in mind.

Q. Is it necessary to have an ISBN for my children’s book on Amazon?
A. An ISBN is not mandatory when publishing through KDP, as Amazon provides a free ASIN for your eBook. However, if you plan to sell printed copies elsewhere, consider purchasing an ISBN.

Q. What can I do to improve my writing skills for children’s books?
A. Read widely in the genre, take writing courses, and seek feedback from other writers or critique groups. Practice is key, so keep writing and revising!

Conclusion

Writing a children’s book for Amazon is an exciting adventure. With clear ideas, engaging characters, and a touch of creativity, you can create a story that captures young readers’ imaginations. Remember to keep your language simple and your message clear. Once you’ve finished your manuscript, take the time to edit and polish it for the best results. Utilize Amazon’s tools for publishing and marketing, and don’t forget to share your work with the world. Your story has the potential to inspire and entertain – now go out there and make it happen!

About the Author

David Harris is a content writer at Adazing with 20 years of experience navigating the ever-evolving worlds of publishing and technology. Equal parts editor, tech enthusiast, and caffeine connoisseur, he’s spent decades turning big ideas into polished prose. As a former Technical Writer for a cloud-based publishing software company and a Ghostwriter of over 60 books, David’s expertise spans technical precision and creative storytelling. At Adazing, he brings a knack for clarity and a love of the written word to every project—while still searching for the keyboard shortcut that refills his coffee.