You’re working on a book. But are you focused on the right elements? I’m not asking about grammar, voice, and flow. I’m referring to the most overlooked aspect of the business of writing: your personal brand. Believe it or not, your brand is more important than your book. Here are five reasons why—and guidelines for improving […]
With the increase of self-published writers, and more specifically platform-driven authors, it has become common to see authors brand themselves with logos to make themselves more memorable to their audience. Below we have some samples of amazing author logos, as well as the reasons you might want to use a logo and how to know what your logo should look like. We also have some editable Photoshop author logos ready to download.
Postcards Are Still Useful For authors, postcards work extremely well when it comes to letting potential customers know about upcoming book signings. You might be surprised to hear that postcard marketing still works in this present digital era. In fact, postcards tend to produce better results today than they did in the past – especially when […]