Tangoganizani kutsanulira mtima wanu ndi moyo wanu mu keke yokoma yofiira ya velveti, kuthera maola ambiri kukonza njira ndi ulaliki. Koma ndiye, imakhala pa kauntala, osakhudzidwa. Kukhumudwa kumeneku ndi kofanana ndi komwe olemba ambiri odzilemba okha amakumana nawo. Mwapanga nkhani yokopa, koma popanda kutsatsa kwabwino kwamabuku, ikhoza kusiyidwa mosakhudzidwa mu ophika buledi wa digito.
M'dziko lamphamvu lodzilemba okha, olemba amakumana ndi zovuta ziwiri zolemba ukadaulo wawo ndikuwonetsetsa kuti ntchitozo zizindikirike. Kutsatsa mabuku zingakhale zovuta, makamaka kwa olemba atsopano omwe akuyesera kufufuza zovuta zoyambitsa bukhu. Komabe, si dongosolo lomwe muyenera kupanga nokha. Kupatula zolemba zambiri pakusaka mwachangu kwa Google, akatswiri ambiri amapereka ntchito zotsatsa mabuku kwa olemba okha. Anthuwa, monga akatswiri ophika buledi, samangopanga zokometsera pakamwa komanso amadziwa kukopa makasitomala ndi ziwonetsero zokongola komanso kuyika bwino.
Ntchito zotsatsira mabuku ndi zina mwa magawo angapo a ntchito zotsatsa mabuku. Chifukwa chake, pakubuka funso lovuta lokhudzana ndi nkhaniyi: Kodi ntchito zotsatsira mabuku ndizoyenera? M'nkhaniyi, tikambirana za funsoli, ndikuwona kufunika kwa ntchito zotsatsira mabuku monga chinthu chofunikira paulendo uliwonse wodzisindikiza wopambana, kukuthandizani kusankha ngati ndi ndalama zopindulitsa kuti buku lanu liziyenda bwino.
Tiyeni tiyambe ndikumvetsetsa chifukwa chake muyenera kulimbikitsa buku lanu.
M'ndandanda wazopezekamo
Chifukwa Chake Muyenera Kulimbikitsa Bukhu Lanu
Olemba akuyenera kulimbikitsa buku lawo kuti mabuku awo adziwike ndi omvera awo ngakhale msika uli wodzaza. Popanda kuyesetsa kulikonse kolimbikitsa mabuku, ngakhale nkhani zokopa kwambiri zitha kukhala zosadziŵika, ndikuchepetsa kupambana kwa bukhu lanu.
Kulemba buku sikutha pambuyo pa mutu womaliza. Ngakhale kulemba buku labwino ndikofunikira, cholinga chachikulu ndikulipeza ndi owerenga. Pakadali pano, cholembera chanu chasinthidwa ndi kutsatsa mabuku ndi kutsatsa. Pamsika wodzaza ndi mabuku, mautumikiwa ali ngati megaphone ya bukhu lanu, kukulitsa kufikira kwake ndikugonjetsa "vuto lakuzindikira."
Kumbukirani, ngakhale ukadaulo waluso kwambiri umafunika kukankhira kuti ufikire owerenga omwe akufuna! Kuti mumve zambiri, ichi ndichifukwa chake kukweza buku lanu ndikofunikira:
- Kuwoneka bwino: Ntchito zotsatsira mabuku zitha kukuthandizani kuti mufikire owerenga atsopano kudzera m'makampeni otsatsa omwe mukufuna, kuchita nawo pazama TV, komanso kutsatsa kwanzeru pa intaneti.
- Kudalirika kokwezedwa: Kuyesetsa kwa akatswiri kumatha kukweza malingaliro a buku lanu, kupangitsa kuti liwoneke ngati lopukutidwa komanso lodalirika kwa omwe angawerenge.
- Zogulitsa zotsogola: Kutsatsa kogwira mtima kumatanthawuza kuchulukitsa kwa malonda a mabuku, kukulolani kuti mubweze ndalama zanu ndikusintha bukhu lanu kukhala bizinesi yopindulitsa.
- Kulumikizana mwamphamvu kwa owerenga: A ndondomeko yopititsa patsogolo mabuku zitha kubweretsa chisangalalo ndi chiyembekezo kuzungulira buku lanu, kulimbikitsa gulu la owerenga omwe ali ndi chidwi.
Monga mukuwonera, kukwezedwa kwamabuku ndikuyika ndalama pakupambana kwa bukhu lanu. Koma ndi zosankha zambiri zomwe zilipo, funso limakhalabe: ndi ntchito zotsatsira mabuku Zoyenera kwa olemba okha?
Kodi Ntchito Zotsatsira Mabuku Ndi Zofunika?
Yankho limatengera zinthu zingapo, kuphatikiza bajeti yanu, mtundu, zolinga zamalonda, komanso mulingo wotonthoza ndi kukwezedwa kwa DIY.
Nazi kulongosola kwabwino ndi kuipa kwa ntchito zotsatsira mabuku:
ubwino:
- Katswiri ndi zochitika: Makampani ogulitsa ndi akatswiri otsatsa mabuku ali ndi chidziwitso ndi zida zopangira kampeni yotsatsa yomwe imafikira owerenga oyenera.
- Kugwiritsa ntchito nthawi: Kubwereka ntchito kumakupatsani nthawi yoti muyang'ane kwambiri polemba wogulitsa wanu wina.
- Kutsatsa komwe mukufuna: Akatswiri amatha kupanga njira zotsatsira zomwe zimafikira owerenga omwe angasangalale ndi mtundu wanu.
- Kupeza zothandizira: Ntchito zotsatsira mabuku nthawi zambiri zimakhala ndi mwayi wopeza zinthu monga zolumikizirana ndi atolankhani ndi maukonde owunikira omwe olemba odzilemba okha amatha kuvutikira kuti awapeze pawokha.
kuipa:
- mtengo: Ntchito zotsatsira mabuku zitha kukhala zokwera mtengo, kuyambira mazana angapo mpaka madola masauzande angapo, kutengera kukula kwa kampeni, luso la otsatsa anu ndi ukatswiri wanu, komanso nthawi ya polojekiti.
- Kuwongolera kochepa: Mukalemba ntchito ntchito, mumasiya kuwongolera njira yanu yotsatsira.
- Kupeza zoyenera: Sikuti ntchito zonse zotsatsira mabuku zimapangidwa mofanana. Kufufuza ndi kupeza kampani yodalirika yokhala ndi mbiri yotsimikizika ndikofunikira.
Kugwiritsa ntchito ntchito zotsatsira mabuku kuchokera kwa olimbikitsa mabuku kapena mabungwe otsatsa mabuku kungakhale kopindulitsa kwambiri kwa olemba okha omwe sangakhale ndi makina ambiri otsatsa omwe nyumba zosindikizira zakale zimapereka. Amagwira ntchito zosiyanasiyana zotsatsira, kuyambira kupanga makampeni ochezera a pawayilesi ndi kuphulika kwa ma imelo mpaka kupeza malo opezeka pamapulatifomu otchuka. Ntchito zotsatsira mabuku zimakupatsani zida ndi njira zokuthandizani kuti mufikire owerenga anu abwino.
Ndiye, kodi ntchito zotsatsira mabuku ndizo kiyi yanu yagolide pakugulitsa kwambiri? Osati kwenikweni. Olemba ambiri odzilemba okha atsegula malonda ochititsa chidwi ndi njira zotsatsa zanzeru, zotsika mtengo, zina zomwe zili zaulere (tidzafufuza zina mwazosankha pambuyo pake).
Chotengera chofunikira? Ganizirani za bajeti yanu, zolinga zanu, ndi chitonthozo chanu musanagwiritse ntchito ntchito zotsatsira mabuku.
Nayi malangizo othandiza: Osatengeka ndi zodzinenera kuti ndinu “ntchito zabwino kwambiri zotsatsa mabuku padziko lonse lapansi.” Yang'anani pakupeza ntchito yomwe ikugwirizana ndi zosowa zanu komanso bajeti.
Kodi Malo Otsatsa Mabuku Ndi Ofunika?
Pa intaneti pali masamba ambiri omwe amapereka ntchito zaulere kapena zolipira zotsatsa mabuku. Masamba olipidwa otsatsa mabuku nthawi zambiri amalonjeza kufikira kwambiri komanso kutsatsa komwe kumatsata, zomwe zimapangitsa kuti aziwoneka bwino komanso kugulitsa. Kumbali ina, malo otsatsa mabuku aulere amatha kukhala othandiza, makamaka kwa olemba omwe ali ndi bajeti yolimba. Mtengo wa mautumikiwa nthawi zambiri umadalira zinthu zingapo, kuphatikizapo ubwino wa ntchitoyo ndi zolinga zanu zamalonda. Ngakhale kuti ena angakhale othandiza, m’pofunika kuwafikira mosamala.
Nazi zomwe muyenera kuziganizira poyesa masamba otsatsa mabuku:
- Mbiri: Fufuzani mbiri ya webusayiti ndi nkhani zopambana kuchokera kwa olemba ena.
- Omvera anuwo: Kodi tsambalo limagwirizana ndi mtundu wanu komanso owerenga omwe mukufuna?
- Mitengo: Chenjerani ndi masamba omwe ali ndi chindapusa chobisika kapena mitengo yosadziwika bwino. Ganizirani kufufuza za malo abwino kwambiri otsatsa mabuku aulere monga mwala wolowera musanapite kumalo otsatsa mabuku apamwamba.
Masamba otsatsa mabuku amatha kuyambira pa premium mpaka aulere, iliyonse ili ndi zabwino zake. Mwachitsanzo, malo ambiri otsatsa mabuku aulere amapereka zinthu zofunika kwambiri monga ndemanga zamabuku, zoyankhulana za olemba, ndi mwayi wotsatsa malonda. Kodi muyenera kuchita chiyani ndi zosankha zanu? Chinsinsi ndicho kuzindikira malo enieni otsatsa mabuku omwe amagwira ntchito. Kafukufuku ndi maumboni ochokera kwa olemba anzanu atha kukutsogolerani ku nsanja zomwe zakulitsa malonda ogulitsa mabuku. Kusinthanitsa zosankha zaulere komanso zolipiridwa kumakupatsani mwayi wofikira kwanu popanda kuwononga ndalama zambiri.
Kodi Ndingalengeze Bwanji Buku Langa Lodzisindikiza Kwaulere?
Kutsatsa buku lanu popanda bajeti yayikulu ndizotheka. Kupatula masamba otsatsa mabuku, malo ochezera a pa Intaneti ndi zida zamtengo wapatali pazifukwa izi chifukwa atha kukuthandizani kulumikizana mwachindunji ndi owerenga ndikupanga buzz kuzungulira buku lanu. Kuphatikiza apo, kujowina madera olemba ndi ma forum atha kukulitsa kufikira kwanu. Njira zina ndi monga mabulogu a alendo, kutenga nawo mbali mu ma podcasts, komanso kuyesa kwaulere kwa ntchito zotsatsa mabuku.
Pali njira zambiri zomwe olemba odzilemba okha amalimbikitsira mabuku awo popanda kuphwanya banki. Nazi njira zingapo zopangira, zokomera bajeti za olemba odzisindikiza okha kuti mabuku awo azindikirike:
- Gwiritsani ntchito social media: Pangani kukhalapo kolimba kwa Twitter, Facebook, ndi Instagram. Gawani zinthu zochititsa chidwi, lumikizanani ndi owerenga, ndi kutenga nawo mbali m'magulu okhudzana ndi intaneti.
- Landirani malonda a imelo: Pangani mndandanda wa imelo ndikutumiza makalata okhazikika kuti mudziwitse owerenga za ntchito yanu ndi zomwe zikubwera.
- Pezani ndemanga: Funsani ndemanga kuchokera kwa owerenga beta, olemba anzawo, ndi owerengera pa intaneti. Ndemanga zabwino zitha kukulitsa kukhulupilika kwa buku lanu ndi kuwonekera.
- Mabulogu a alendo: Perekani zolemba za alendo ku mabulogu ndi masamba amtundu wanu. Iyi ndi njira yabwino yowonetsera ukatswiri wanu ndikufikira omvera atsopano.
- Pangani mpikisano pa intaneti ndi zopatsa: Kusunga zopatsa pazamasewera kapena malo otsatsa mabuku kumatha kubweretsa chisangalalo ndikukopa owerenga atsopano.
- Limbikitsani magulu a intaneti: Chitani nawo mbali m'mabwalo apaintaneti, magulu a Goodreads, ndi madera ena omwe omvera anu amasonkhana kuti apereke zidziwitso zabwino ndikuchita nawo zokambirana zoyenera.
- Konzani wolemba wanu kapena tsamba lawebusayiti kapena tsamba lofikira: Pangani wolemba kapena buku webusayiti kapena tsamba lofikira ndikulikonza pafupipafupi kuti muzitha kufufuza kuti muwonjezere kupezeka kwachilengedwe. Kumbukirani kuti muphatikizepo blubbb, zojambula zapamwamba zapamwamba, ndi maulalo ogula.
- Network ndi olemba ena: Lumikizanani ndi olemba anzanu amtundu wanu ndipo gwirizanani pa zotsatsa. Kutsatsa malonda kungakhale chida champhamvu chofikira anthu atsopano.
Kukwezeleza mabuku ndi ulendo, osati mpikisano. Kaya mukuchita nokha kapena mothandizidwa, nthawi ndi mphamvu zomwe mumagulitsa zimakulitsa chidwi. Njira zogwira mtima zimapanga kusinthasintha, kutulutsa organic buzz ndikulimbitsa mbiri yanu monga wolemba. Kumbukirani kuti kusasinthasintha ndi ukadaulo ndizofunikira!
Kusintha Monga Malo Anu Oyimitsa Amodzi Pazofunika Zotsatsa Mabuku Anu
Kusankha kuyika ndalama pa ntchito zotsatsira mabuku kungakupangitseni kukhala otopa. (Timapeza - pali matani!) Pamene mukuganizira zomwe mungasankhe, khalani ndi Adazing mubokosi lanu lazida ndikuchiyesa ngati chida chanu chachinsinsi chofikira owerenga. Ndi nkhokwe yathu yazinthu zaulere, kuchokera ku upangiri waukatswiri kupita ku zida zothandiza, mutha kukonzekera ndikuchita njira yotsatsira yakupha, kuyambira ndi zoyesayesa zanu zotsatsira mabuku. Komanso, tili ndi mapulogalamu osintha masewero kuti muwonjezere ulendo wanu wolemba.
Kodi mwakonzeka kutulutsa kuthekera kwa bukhu lanu? Lowani mu zida zathu zaulere ndikuwona momwe Adazing ingakuthandizireni kupambana!
